Summer Collection
I arranged this bouquet to marry classic restraint with a flash of bold personality, photographing it against a clean white background so each colour can read honestly. Creamy white roses unfurl at the heart, their layered petals opening in soft spirals that suggest a quiet, familiar fragrance, while vivid purple-pink Gerbera daisies are scattered like bright punctuation marks across the round silhouette. Each gerbera's densely packed petals radiate from a darker disc, offering a lively, sun-like geometry that lifts the composition. Interspersed throughout, clusters of purple Alstroemeria (Peruvian lilies) introduce a different texture: slender, trumpet-formed petals with subtle speckles and veins that echo the gerbera hue but move with a lighter, almost fluttering presence. The foliage is intentionally lush and varied - glossy greens, some broader leaves, some narrow blades - that cradle the flowers and provide structural depth. A hint of clear glass vase at the base keeps the arrangement grounded and modern, while the stark white backdrop makes the magenta and purple tones sing. In morning or soft indoor light the colours feel crisp and invigorating; the overall effect is a bouquet that brightens a room and gently lifts spirits. It's an excellent choice for cheering a friend, marking an anniversary, or brightening a Hoxton flat near Regent's Canal, and it's well suited to local delivery across Hoxton and Shoreditch when a same-day pick-me-up is needed.
MESMERIZING HARMONY
£49.00
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As I gather these carefully chosen blooms in our Hoxton studio, I'm drawn to the gentle dance of pastel gerberas and lush pink roses that form the heart of this bouquet. Their colours-nuanced shades of pink blending as naturally as morning light over the canals-conjure a sense of hope and comfort, framed by the bold pops of purple statice whose wild, exuberant hues mirror the vibrancy of Kingsland Road's street art. The roses, in various stages of bloom, offer layers of fragrance and softness, each petal cool and velvety under the touch. Between them, the gerberas lend joyful brightness, their wide, open faces catching the day's first sun. Surrounding foliage in deep emerald shades grounds the airy bouquet, crisp and fresh, allowing the blooms above to almost float by contrast. Resting in a simple glass vase, water clear and stems visible, the arrangement feels inviting-ready to cheer a friend in De Beauvoir, mark a cherished moment, or simply brighten a light-filled Hoxton flat. Every blossom's placement reflects an intent to balance serenity and vibrance, making this floral gift a testament to the craftsmanship of Hoxton Florist and a fitting companion to both modern lofts and heritage homes across the neighbourhood.
PINK DAZE
£49.00
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Bathed in soft, natural light reminiscent of a spring morning in Hoxton, this exuberant bouquet of Gerbera daisies is a testament to both craftsmanship and joy. Carefully gathered in a sparkling glass vase, each daisy bursts with personality: glowing yellows, fiery oranges, and rich fuchsia petals, all contrasting dynamically with velvety dark centres. The Gerberas cluster tightly together, their petals radiating outward in a lively choreography that reflects the eclectic energy of Hoxton markets. Intertwined amidst the bold blooms is glossy green foliage, enhancing the bouquet's fullness and depth. Encasing it all is a layer of rustic, crinkled kraft paper and a protective cellophane wrap, forming a distinctive cone that echoes the artisanal, handmade traditions of East London. At the stems, a length of natural twine is tied neatly, suspending a crisp white tag delicately illustrated with a red rose. Water shimmers in the vase, safeguarding the freshness for a recipient on nearby Old Street or in a flat above Hoxton Square. Thoughtfully designed by local florists, this arrangement radiates energy and warmth, making it an uplifting gift for birthdays, congratulations, or as an everyday burst of colour to liven up city living. The interplay of colour and texture, combined with its Hoxton roots, makes this bouquet a joyful ode to local artistry and celebration.
SUNNY GARDEN
£49.00
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A radiant bouquet of roses, luxuriously dense and carefully modelled into a soft, rounded silhouette, is photographed against a clear white backdrop so every hue and texture is allowed to sing. The focal flowers are hybrid tea roses - some fully unfurled into generous, layered cups, others in tighter bud form - accompanied by smaller spray roses that cluster like jewels among them. The palette is unabashedly warm: bright, cheerful yellow roses sit beside creamy ivory blossoms; a range of pinks sweeps from whisper-soft blush to vivid fuchsia and lives alongside pink-and-white bicolour varieties; grounding the composition are deep burgundy and cherry-red accents that give the bouquet a passionate undertone. Glossy green foliage, probably ruscus or salal, punctuates the massed blooms and adds a cool, verdant framework that makes the colours pop. At the base, the stems are gathered and finished with a wide red satin ribbon tied into a prominent bow, its tails falling in elegant loops, and a small white tag labelled "Happy Holidays" tucked neatly into the knot. The lighting highlights petal edges and the satiny sheen of leaves, suggesting a tactile softness and a subtle citrus-tinged floral fragrance that would brighten any room. This is the sort of bouquet a Hoxton florist might recommend for a heartfelt celebration - equally at home on a Hoxton Park bench as it is brightening a Shoreditch studio - meant to deliver warmth, celebration and sincere affection without fuss.
CRAZY IN LOVE
£69.00
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Standing in a clear glass vase against a pristine white background, this arrangement of deep pink roses and white lilies reads as a refined, happy offering from Hoxton Florist. The roses dominate the centre, full and lush, their petals ranging from saturated fuchsia to softer blush tones that catch the light like velvet. Around them, tall white lily buds rise in elegant silhouettes-some paused in tight, graceful cones, others beginning to reveal broad, pure petals and a delicate, powdery fragrance. A generous mix of foliage gives the bouquet its rounded, abundant feel: larger pointed leaves add structure while finer green sprigs and glossy rounded leaves soften the transitions and introduce movement. Scattered through the greens are subtle dark burgundy or reddish-brown accents-tiny buds and textured leaves that bring depth and interest without overwhelming the main palette. The glass vase, slightly tapered at the base, shows the trimmed stems through crystal-clear water, a small testimony to freshness and careful handling. I often assemble bouquets like this for deliveries across Hoxton and nearby Shoreditch, imagining them placed on a windowsill near Old Street or sent as a bright surprise from the Columbia Road weekend market. The overall sensation is celebratory yet sincere: a bouquet that smells faintly of rose syrup and lilies, that reads as both a gift and a quiet moment of indulgence, suited to birthdays, thank-yous, or a simple way to lift someone's day.
CRUSH ON YOU
£65.00
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This enchanting bouquet is a tactile tapestry of Hoxton's spirited energy, arranged to delight both the eye and the heart. Presented in a clear, crackle-textured vase that glints softly against a pure white background, the arrangement pulses with layered tones-from gentle pale lavender roses at center, just beginning to open, to bold fuchsia Gerbera daisies whose broad petals and dark centers mirror the district's mix of heritage and modern vibrancy. The gentle fragrance recalls early morning walks along Regent's Canal as blooms awaken in communal gardens. Violet-hued chrysanthemums interlace with the larger flowers, their feathery, deep magenta heads adding dimension and a plush richness. Generous sprays of baby's breath, each tiny blossom almost cloudlike in its delicacy, bring lightness and a touch of romance, breaking up the saturated tones while hinting at spring's promise. Varied greenery, deep and lush, curls around the perimeter and peeks through the flowers, conjuring the gardens tucked behind Hoxton's terraced houses. A natural raffia ribbon, tied in a relaxed bow, holds a crisp white tag-blank for your personal sentiment. This bouquet is an homage to the creative, personal warmth found in every corner of Hoxton, thoughtfully hand-crafted for sharing joy, marking milestones, or brightening homes near bustling Great Eastern Street. Its composition expresses not just floral artistry but a sense of community, celebration, and genuine local character.
DAY BRIGHTENER
£55.00
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DEVOTION
DEVOTION
£57.00
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A dense, vibrant bouquet of mixed roses displayed on a clean white backdrop, the arrangement balancing softness and spirited colour. Dominant are fully opened garden-style roses in muted pastel pink and creamy white, petals unfurling in delicate spirals that feel almost tactile; interspersed are bright fuchsia roses that inject warmth and vivacity, alongside a handful of pale lavender blooms that add a cool, poetic note. Small spray roses-primarily creamy with subtle pale-yellow hints-nestle into the spaces between larger heads, introducing inviting texture and gentle contrast. Lush, glossy dark-green leaves, probably ruscus or salal, thread through the composition, their sheen and spear-like shape sculpting the bouquet and accentuating the flowers' tones. The stems are bound at the base and finished with a wide, soft pink satin ribbon tied into an elegant bow whose satin surface captures soft studio light, completing the romantic aesthetic. Imagine this held on a rainy Hoxton afternoon or placed by a sunlit shop window on Old Street: it carries a quiet joy and the gentle scent of fresh roses-lightly sweet with a green freshness. Perfect for celebrations or heartfelt gestures, it communicates love, appreciation, and gentle cheer without fuss, reflecting the kind of considered design favoured by local florists offering same-day delivery across Hoxton and nearby Shoreditch.
GLAMOUR
£67.00
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Photographed against a clean white backdrop, this refined bouquet is anchored by a single, large white Oriental lily in full bloom, its creamy petals curved open to expose pale yellow stamens and a pale green pistil. Surrounding it, a generous crop of lime-tinged and buttery-yellow lily buds suggests unfolding life, while clusters of rich, velvety red rosebuds punctuate the arrangement with passionate accents. The composition is thoughtfully balanced with lush greenery: glossy, deep forest-green leaves give weight and structure, long, arching palm-like fronds in an emerald tone create graceful movement, and rounded, silvery eucalyptus leaves lend a cool, muted texture and a soft scent. The bouquet is placed in a clear cylindrical glass vase so the bright green stems are visible through the water, reinforcing a sense of honesty and freshness. Bright studio light isolates the flowers from the white background, highlighting every curve, shadow and petal surface and making the arrangement feel immediate and vivid. As a florist who works locally around Hoxton and Old Street, I imagine this piece sitting on a windowsill at a Shoreditch café or arriving as a gift for an anniversary in Hoxton Square-it speaks of purity, devotion and celebration. For customers seeking an elegant, fragrant statement that reads as both romantic and serene, Hoxton Florist often sources similar blooms at local markets, pairing them with foliage that moves and breathes to soften interiors and mark special moments.
INSPIRATION
£65.00
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This full, rounded bouquet of about twenty-four pink roses is arranged to feel abundant and intimate at once, presented in a clear glass vase that reveals the crisp green stems submerged in fresh water. Each rose displays a luminous colour transition-from intense magenta nestled in the spiral centre to a softer pastel pink and occasional creamy white along the outer petals-so that the cluster reads as a chorus of tonal shifts rather than a single flat colour. Rich green foliage cushions the blooms, creating pockets of shadow and depth that make the domed silhouette read as plush and textured. The studio-lighting is bright and neutral, illuminating the satiny surfaces of the petals and the delicate veining that runs along their edges, while also throwing soft reflections on the glass. Close your eyes and you can almost smell the faint, fruity sweetness typical of garden roses, a scent that lifts memories of early summer and small celebrations. As an experienced florist familiar with Hoxton and nearby Shoreditch, I imagine arranging this for an anniversary delivery along Hoxton Street or a Mother's Day surprise collected near Old Street-simple gestures made memorable by freshness and craft. The piece reads as refined yet sincere, a floral expression of affection and respect that translates beautifully across occasions, from birthdays to quiet 'just because' moments.
LOVE IN THE AIR
£64.00
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A bold, refined arrangement of vivid pink oriental lilies sits upright in a clear glass vase, its silhouette set cleanly against a snow-white background that foregrounds every botanical detail. The flowers offer a chorus of fuchsia and rosy tones: fully opened blooms display their dramatic, star-shaped faces with gently reflexed petals, while nearer the centre each blossom shows a luminous chartreuse-yellow throat graduating to creamy white. Dark burgundy stamens, heavy with pollen, punctuate the centre of each flower and lend tactile contrast to the petals' silky sheen. Interspersed among the open flowers are several tight and half-open buds-some pale pink and tapered, others a richer fuchsia with green-tinged tips-promising days of unfolding beauty and continuing freshness. A strong armature of deep green, lance-like leaves and upright stems frames the blooms and, through the clear vase, the viewer can see neat stem cuts resting in clear water, a quiet assurance of good handling. The studio lighting catches the lilies' subtle translucence and suggests a gentle, heady perfume that would fill a small flat near Regent's Canal or a cosy café off Old Street. This bouquet feels contemporary and reassuringly skilled: perfect as a celebratory gift, a sympathy tribute, or simply to lift a kitchen table in Hoxton or Shoreditch with vivid colour and fragrant presence.
VIBRANT DELIGHT
£60.00
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Cradling this exquisite Hoxton bouquet brings an instant sense of luxury-the velvet touch of deep red roses and passionate chrysanthemums contrasted with the glowing softness of apricot and salmon roses, all expertly arranged by experienced hands just steps from Hoxton Street. Clouds of gypsophila weave through the display like the first mist over Hackney's Regent's Canal, adding lightness and a whisper of festive delight. Sturdy green stems dive beneath the waterline, showcased in a transparent vase that enhances the impression of natural freshness-a hallmark of local delivery from the heart of Hoxton. Each detail feels intentional: foliage that frames the blooms with a crisp scent reminiscent of the area's hidden mews gardens, petals that tease with saturated colour, and an overall harmony that echoes community gatherings at Hoxton's independent cafes. This bouquet shines at birthdays, romantic dinners, or as an exuberant centrepiece in a loft or townhouse, inviting the energy of East London's creative quarter into daily moments. The combination of lush flowers, verdant greens, and subtle perfume makes it an uplifting gift, carrying with it both artistry and the unmistakable warmth of Hoxton Florist's expertise.
WONDROUS BLOOMS
£50.00
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